원비즈연구소 블로그
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트래픽을 만드는 콘텐츠의 비밀
1인 전문가, 1인 기업에게 마케팅을 위한 콘텐츠는 어떤 모습이어야 할까?
내 상품을 24시간 팔리게 하는 세일즈페이지 만들기
기업들은 회사의 상품과 서비스를 판매하기 위해, 마케팅과 영업에 막대한 비용을 사용합니다. 또 영업을 전담하는 세일즈맨들이 따로 있습니다. 하지만 1인 전문가나 1인 기업은 스스로가 마케팅과 영업 담당자가 되어야 합니다. 하지만 자신의 상품을 대신 팔아줄 누군가가 있다면 큰 힘이 되겠죠. 그것도 24시간 내내.
![[마케팅] 고객을 모으는 랜딩페이지 만들기](https://blogpro.so/_next/image?url=https%3A%2F%2Fblogpro.so%2Fapi%2Fblogpro%2Fog%3Ftitle%3D%255B%25EB%25A7%2588%25EC%25BC%2580%25ED%258C%2585%255D%2B%25EA%25B3%25A0%25EA%25B0%259D%25EC%259D%2584%2B%25EB%25AA%25A8%25EC%259C%25BC%25EB%258A%2594%2B%25EB%259E%259C%25EB%2594%25A9%25ED%258E%2598%25EC%259D%25B4%25EC%25A7%2580%2B%25EB%25A7%258C%25EB%2593%25A4%25EA%25B8%25B0%26description%3D%25EC%259D%25B8%25ED%2584%25B0%25EB%2584%25B7%25EC%259D%2584%2B%25EA%25B2%2580%25EC%2583%2589%25ED%2595%2598%25EB%258B%25A4%25EB%25B3%25B4%25EB%25A9%25B4%252C%2B%25ED%258A%25B9%25EC%25A0%2595%2B%25EC%2583%2581%25ED%2592%2588%25EC%259D%25B4%25EB%2582%2598%2B%25EC%2584%259C%25EB%25B9%2584%25EC%258A%25A4%25EC%2597%2590%2B%25EB%258C%2580%25ED%2595%259C%2B%25EC%2583%2581%25EC%2584%25B8%25ED%2595%259C%2B%25EC%2584%25A4%25EB%25AA%2585%25EA%25B3%25BC%2B%25EC%25A7%2580%25EA%25B8%2588%2B%25EB%25B0%2598%25EB%2593%259C%25EC%258B%259C%2B%25EC%259D%25B4%25EA%25B1%25B8%2B%25EA%25B5%25AC%25EB%25A7%25A4%25ED%2595%25B4%25EC%2595%25BC%2B%25ED%2595%25A0%2B%25EA%25B1%25B0%2B%25EA%25B0%2599%25EC%259D%2580%2B%25EC%25B6%25A9%25EB%258F%2599%25EC%259D%2584%2B%25EB%25B6%2588%25EB%259F%25AC%2B%25EC%259D%25BC%25EC%259C%25BC%25ED%2582%25A4%25EB%258A%2594%2B%25EC%259B%25B9%25ED%258E%2598%25EC%259D%25B4%25EC%25A7%2580%25EB%25A5%25BC%2B%25EB%25A7%258C%25EB%2582%2598%25EA%25B2%258C%2B%25EB%2590%25A9%25EB%258B%2588%25EB%258B%25A4.%2B%25EC%259D%25B4%25EB%25A0%2587%25EA%25B2%258C%2B%25EA%25B2%2580%25EC%2583%2589%25EC%259D%25B4%25EB%2582%2598%2B%25EC%2599%25B8%25EB%25B6%2580%25ED%258E%2598%25EC%259D%25B4%25EC%25A7%2580%25EC%2597%2590%25EC%2584%259C%2B%25EC%259C%25A0%25EB%258F%2584%25EB%2590%2598%25EC%2596%25B4%2B%25EA%25B3%25A0%25EA%25B0%259D%25EC%259D%25B4%2B%25EC%25B2%2598%25EC%259D%258C%25EC%2597%2590%2B%25EB%25A7%258C%25EB%2582%2598%25EA%25B2%258C%2B%25EB%2590%2598%25EB%258A%2594%2B%25ED%258E%2598%25EC%259D%25B4%25EC%25A7%2580%25EB%25A5%25BC%2B%25EB%259E%259C%25EB%2594%25A9%25ED%258E%2598%25EC%259D%25B4%25EC%25A7%2580%25EB%259D%25BC%25EA%25B3%25A0%2B%25ED%2595%25A9%25EB%258B%2588%25EB%258B%25A4.%26logo_path%3Dhttps%253A%252F%252Flmtjmyucqrtedzdzmevs.supabase.co%252Fstorage%252Fv1%252Fobject%252Fpublic%252Flogos%252Fe40ad3e9-4bc1-4a3d-b60b-99b1e7a8b2b5%252F1729155980385-RqLqYZF.png&w=3840&q=75)
[마케팅] 고객을 모으는 랜딩페이지 만들기
인터넷을 검색하다보면, 특정 상품이나 서비스에 대한 상세한 설명과 지금 반드시 이걸 구매해야 할 거 같은 충동을 불러 일으키는 웹페이지를 만나게 됩니다. 이렇게 검색이나 외부페이지에서 유도되어 고객이 처음에 만나게 되는 페이지를 랜딩페이지라고 합니다.